I was surprised to hear some kind words from a new client this morning, specifically citing an ad campaign I shot back in 2002.
It got my cogs turning…
I haven’t looked at the images for years and, I must confess, I was flattered that he’d even remembered them for so long.
The series was for Battersea Dogs Home — a campaign that, like several others, was simply on the back of mailing ‘Finn‘ to a couple of thousand London creatives.
Ringy: “I will not chase the cat.”
At the time, I became slightly pigeon-holed (or dog-kenneled?) as a dog photographer.
I didn’t mind one jot — I still love taking photographs of dogs now. They intrigue me but, believe it or not, I’m not really a dog-lover.
We owned a lurcher once. It didn’t go entirely well…but that’s another story.
Anyway, the images have come up in conversation a few times lately. So, I thought it was about time I took another look, if only for the fond memories.
The campaign was even featured in Lürzer’s Archive (No. 3/02), a roundup of the best ad campaigns from around the globe — a proud moment for a young snapper…
Molly: “I was lost. Now I’m found.”
Wilmur: “I’m a pussycat.”
Cane: “Some of my best friends are postmen.”
The series was featured in Lürzer’s Archive No. 3/02
Agency: Claydon Heeley Jones Mason (now TBCH) / Art Direction: Simon Hazelhurst
UPDATE: These photographs are now included in a Print Collection dedicated to our canine friends. You can browse and purchase the images by clicking here.
Jack Lowe 